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undergraduate thesis
CROWDFUNDING KAMPANJE
2022. urn:nbn:hr:112:354817
Senčanin, Ivana
Polytehnic in Pozega
Social department

Cite this document

Senčanin, I. (2022). CROWDFUNDING KAMPANJE (Undergraduate thesis). Požega: Polytehnic in Pozega. Retrieved from https://urn.nsk.hr/urn:nbn:hr:112:354817

Senčanin, Ivana. "CROWDFUNDING KAMPANJE." Undergraduate thesis, Polytehnic in Pozega, 2022. https://urn.nsk.hr/urn:nbn:hr:112:354817

Senčanin, Ivana. "CROWDFUNDING KAMPANJE." Undergraduate thesis, Polytehnic in Pozega, 2022. https://urn.nsk.hr/urn:nbn:hr:112:354817

Senčanin, I. (2022). 'CROWDFUNDING KAMPANJE', Undergraduate thesis, Polytehnic in Pozega, accessed 22 December 2024, https://urn.nsk.hr/urn:nbn:hr:112:354817

Senčanin I. CROWDFUNDING KAMPANJE [Undergraduate thesis]. Požega: Polytehnic in Pozega; 2022 [cited 2024 December 22] Available at: https://urn.nsk.hr/urn:nbn:hr:112:354817

I. Senčanin, "CROWDFUNDING KAMPANJE", Undergraduate thesis, Polytehnic in Pozega, Požega, 2022. Available at: https://urn.nsk.hr/urn:nbn:hr:112:354817

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Metadata
TitleCROWDFUNDING KAMPANJE
Title (english)CROWDFUNDING CAMPAIGNS
AuthorIvana Senčanin
MentorRobert Idlbek (mentor)
Committee memberKristian Đokić (predsjednik povjerenstva)
Committee memberRobert Idlbek (član povjerenstva)
Committee memberBojan Radišić (član povjerenstva)
GranterPolytehnic in Pozega
(Social department)
Požega
Defense date and country2022-05-23, Croatia
Scientific / art field,
discipline and subdiscipline		SOCIAL SCIENCES
Information and Communication Sciences
Abstract
Jedan od novijih i sve učestalijih oblika financiranja je crowdfunding odnosno skupno financiranje, koje podrazumijeva prikupljanje veće količine novca od velikog broja donatora, koji ulažu manje iznose kako bi se ostvario neki cilj. Crowdfundingom se najčešće financiraju novi poslovni pothvati i inovativne ideje, od stvaranja i lansiranja novog proizvoda na tržište, obrazovanja, do kupnje nekretnina, video igara i sl. Postoji više modela i platformi za crowdfunding, a pokretač kampanje odlučuje se za onaj model i platformu putem koje smatra da će ostvariti željeni cilj i prikupiti traženi iznos novčanih sredstava. Tržište crowdfundinga je u neprestanom porastu, a time raste i broj platformi i tražitelja novčanih sredstava na takav način. To je vrlo siguran, pouzdan i jednostavan način dolaska do željenog novca te ima brojne prednosti, dok su nedostaci malobrojni. U ovom radu govorit će se o crowdfunding kampanjama te će se prikazati praktičan primjer jedne crowdfunding kampanje u Hrvatskoj.
Abstract (english)
One of the newer and more frequent forms of financing is crowdfunding, which means raising more money from a large number of donors, who invest smaller amounts to achieve a goal. Crowdfunding most often finances new business ventures and innovative ideas, from creating and launching a new product to the market, education, to buying real estate, video games and the like. There are several models and platforms for crowdfunding, and the initiator of the campaign decides on the model and platform through which he believes that he will achieve the desired goal and raise the required amount of money. The crowdfunding market is constantly growing, and thus the number of platforms and fundraisers is growing in this way. It is a very safe, reliable and easy way to get the money you want and has many advantages, while the disadvantages are few. This paper will discuss crowdfunding campaigns and present a practical example of a crowdfunding campaign in Croatia.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:112:354817
Study programmeTitle: Professional study of Commerce
Study programme type: professional
Study level: undergraduate
Academic / professional title: stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije (stručni/a prvostupnik/prvostupnica (baccalaureus/baccalaurea) ekonomije)
Type of resourceText
File originBorn digital
Access conditionsAccess restricted to students and staff of home institution
Terms of useLicence In copyright icon
Created on2022-05-27 08:12:28